CITY XO

Legal

CREATOR NETWORK T&C.

Effective Date:
03/10/2026
Last Updated:
03/10/2026

These Creator Network Terms & Conditions ("Creator Terms") govern your application to, registration with, and participation in the CITY XO Creator Network ("Creator Network") operated by SQ7 COMMUNICATIONS PRIVATE LIMITED, operating under the brand CITY XO ("CITY XO", "we", "us", or "our").

By submitting the CITY XO Creator Application and selecting the acceptance checkbox, you confirm that you have read, understood, and agreed to these Creator Terms.

01ABOUT THE CITY XO CREATOR NETWORK

The CITY XO Creator Network connects creators with local businesses, brands, venues, events, and promotional opportunities.

Depending on availability and suitability, CITY XO may offer creators opportunities including:

  • brand collaborations;
  • paid campaigns;
  • event invitations;
  • restaurant visits;
  • venue experiences;
  • content creation;
  • UGC campaigns;
  • social media campaigns;
  • product or service promotions;
  • affiliate or commission-based campaigns;
  • content shoots; and
  • other promotional opportunities.

Submitting an application does not guarantee that CITY XO will offer you a collaboration, campaign, event invitation, payment, or any minimum number of opportunities.

02ELIGIBILITY

You must provide accurate information about yourself and your creator activities.

CITY XO may require additional information or verification before approving your Creator Network profile or offering you a campaign.

You must not:

  • impersonate another person;
  • submit someone else's social media account as your own;
  • provide false or misleading information;
  • artificially inflate your audience or engagement;
  • submit fraudulent performance information; or
  • operate an account for which you do not have the necessary authority.

CITY XO may reject or suspend an application or creator profile where information cannot be reasonably verified.

03CREATOR PROFILE

The information you provide may be used to create and maintain your CITY XO creator profile.

This may include information such as:

  • name;
  • Instagram username;
  • other social media information;
  • contact details;
  • date of birth;
  • city;
  • gender, where voluntarily provided;
  • content category;
  • languages;
  • creator interests;
  • audience information;
  • social media metrics;
  • campaign history; and
  • performance information.

You are responsible for keeping your creator information reasonably accurate and informing CITY XO about material changes.

04CREATOR VERIFICATION

CITY XO may verify creator information before or during participation in the Creator Network.

Verification may include checking:

  • social media accounts;
  • publicly available creator information;
  • audience information;
  • engagement information;
  • content history;
  • identity information; or
  • other information reasonably required for campaign management.

Verification does not constitute an endorsement or guarantee of a creator's performance.

CITY XO may request additional verification where necessary.

05CREATOR OPPORTUNITIES

CITY XO may identify creators for campaigns based on factors including:

  • content category;
  • city;
  • audience;
  • content style;
  • campaign requirements;
  • availability;
  • previous campaign performance;
  • engagement;
  • audience relevance;
  • campaign budget; and
  • Merchant requirements.

Being part of the Creator Network does not guarantee selection for any particular campaign.

CITY XO may choose which creators to propose to a Merchant or campaign partner.

06NO GUARANTEE OF WORK OR INCOME

CITY XO does not guarantee:

  • a minimum number of campaigns;
  • a minimum income;
  • a minimum number of brand collaborations;
  • a minimum number of events;
  • a minimum number of views or impressions;
  • a minimum number of followers;
  • a minimum number of conversions; or
  • any particular level of creator earnings.

Creator opportunities depend on campaign availability, Merchant requirements, audience fit, location, budget, performance, and other factors.

07CAMPAIGN INVITATIONS

When CITY XO identifies you for a campaign, we may provide campaign information such as:

  • Merchant/brand;
  • campaign objective;
  • deliverables;
  • content format;
  • number of posts/reels/stories or other deliverables;
  • campaign dates;
  • submission deadlines;
  • compensation;
  • usage rights;
  • approval requirements;
  • venue or event information;
  • tracking links;
  • promotional codes; and
  • other campaign conditions.

You may accept or decline a campaign unless you have already entered into a binding campaign agreement for that campaign.

08CAMPAIGN ACCEPTANCE

Once you accept a campaign, you are expected to complete the agreed deliverables according to the applicable campaign terms.

Campaign-specific terms may override or supplement these Creator Terms where expressly stated.

If a campaign requires a separate agreement, you may be required to accept or sign that agreement before work begins.

09CREATOR FEES AND PAYMENT

Where a campaign is paid, the applicable creator fee will be communicated before or at the time of campaign acceptance.

Payment may depend on:

  • completion of agreed deliverables;
  • submission of required content;
  • approval of content;
  • publication;
  • campaign completion;
  • compliance with campaign requirements; and
  • other conditions specified in the campaign agreement.

Unless otherwise agreed, creator payments are made through CITY XO rather than directly by the Merchant.

CITY XO may deduct or account for applicable fees, taxes, withholding requirements, adjustments, or other amounts where legally or contractually applicable.

10NO DIRECT COMMERCIAL NEGOTIATION WITH MERCHANTS

For CITY XO-managed campaigns, CITY XO may manage the commercial relationship between the Merchant and Creator.

Creators should not independently negotiate campaign fees or commercial terms directly with a Merchant introduced through CITY XO where CITY XO has expressly stated that the campaign is being managed through CITY XO.

This does not prevent ordinary communication with a Merchant that is necessary to perform an approved campaign.

11CAMPAIGN DELIVERABLES

Creators must provide the deliverables agreed for the campaign.

Examples may include:

  • Instagram Reel;
  • Instagram Story;
  • Instagram Post;
  • YouTube video;
  • event attendance;
  • restaurant visit;
  • UGC;
  • photographs;
  • video content;
  • content shoot; or
  • other agreed content.

Deliverables must satisfy the agreed:

  • format;
  • quantity;
  • deadline;
  • creative requirements;
  • brand requirements; and
  • applicable disclosure requirements.

12CONTENT QUALITY AND AUTHENTICITY

Creators must submit original, genuine content unless the campaign expressly permits otherwise.

Creators must not knowingly:

  • purchase fake engagement;
  • use bots;
  • artificially inflate views;
  • artificially inflate followers;
  • manipulate clicks;
  • generate fraudulent conversions;
  • use misleading analytics;
  • submit stolen content; or
  • misrepresent campaign performance.

CITY XO may request reasonable evidence of campaign performance.

13CONTENT REVIEW AND APPROVAL

For CITY XO-managed campaigns, content may be reviewed by:

  • CITY XO;
  • the Merchant; or
  • both.

The Creator may be asked to make reasonable changes where the submitted content does not comply with agreed campaign requirements.

Content approval does not necessarily mean that CITY XO or the Merchant endorses every statement made by the Creator.

14ADVERTISING DISCLOSURES

Creators must comply with applicable laws, regulations, advertising standards, and platform rules concerning sponsored or commercial content.

Where a campaign is paid, sponsored, gifted, affiliate-based, or otherwise commercially connected, the Creator must make appropriate disclosures where required.

Creators must not represent paid promotional content as an independent personal recommendation where doing so would be misleading or unlawful.

15CREATOR CONTENT RIGHTS

Unless otherwise agreed, the Creator retains ownership of original content created by the Creator.

However, a campaign may grant CITY XO and/or the Merchant specific rights to use the content.

The applicable campaign agreement will specify, where relevant:

  • where the content may be used;
  • duration of use;
  • platforms;
  • advertising rights;
  • editing rights;
  • reposting rights;
  • paid-media rights; and
  • other usage rights.

Creators should review these rights before accepting a campaign.

16THIRD-PARTY INTELLECTUAL PROPERTY

Creators must ensure that submitted content does not unlawfully infringe another person's rights.

This includes:

  • music;
  • photographs;
  • video;
  • trademarks;
  • artwork;
  • locations;
  • people;
  • logos; and
  • other copyrighted or protected material.

Where third-party permission is required, the Creator is responsible for obtaining it unless the campaign expressly provides otherwise.

17CREATOR RESPONSIBILITY FOR CLAIMS

Creators must not make false, misleading, unsubstantiated, or unauthorized claims about a Merchant, product, service, venue, event, or experience.

Creators must follow the factual information and campaign requirements provided by CITY XO or the Merchant.

Where a claim requires evidence or approval, the Creator must obtain the required approval before publishing it.

18EVENTS AND VENUE VISITS

Where CITY XO invites a Creator to an event, restaurant, hotel, club, salon, gym, or other venue, the Creator must comply with:

  • venue rules;
  • event rules;
  • safety requirements;
  • age restrictions;
  • identification requirements;
  • dress codes where applicable; and
  • reasonable instructions from authorized venue personnel.

An invitation does not guarantee admission where the Creator does not satisfy applicable eligibility or venue requirements.

19AGE-RESTRICTED CAMPAIGNS

Some CITY XO campaigns may involve venues, products, events, or services subject to age restrictions.

Creators must provide truthful age information where required.

A Creator may be excluded from a campaign where the Creator does not satisfy the applicable age or eligibility requirements.

Creators must not assist another person in bypassing an age restriction.

20CREATOR PERFORMANCE DATA

For campaigns, CITY XO may collect and process campaign performance information including:

  • views;
  • reach;
  • likes;
  • comments;
  • shares;
  • saves;
  • clicks; and
  • conversions.

CITY XO may use campaign performance information to:

  • measure campaign results;
  • calculate creator performance;
  • report campaign results to Merchants;
  • improve creator matching;
  • determine future campaign opportunities; and
  • maintain creator performance records.

21TRACKING LINKS AND PROMO CODES

CITY XO may provide creators with:

  • unique tracking links;
  • promotional codes;
  • affiliate links; or
  • other attribution mechanisms.

These may be used to measure conversions generated by the Creator.

Conversions may include:

  • Membership purchases;
  • Event ticket purchases;
  • restaurant bookings;
  • club table bookings; and
  • other CITY XO Transactions.

Creators must not manipulate tracking systems or generate fraudulent conversions.

22CAMPAIGN ATTRIBUTION

CITY XO may associate a conversion with a Creator through:

  • tracking links;
  • promotional codes;
  • campaign attribution systems; or
  • other reasonable attribution methods.

Attribution is determined using CITY XO's applicable tracking system and campaign rules.

CITY XO does not guarantee that every customer interaction will be attributed to a Creator.

23CONFIDENTIALITY

Creators may receive confidential information concerning:

  • campaign budgets;
  • Merchant information;
  • campaign strategy;
  • unreleased products;
  • campaign performance;
  • customer information;
  • commercial terms; or
  • other non-public information.

Creators must not disclose confidential information except where:

  • CITY XO authorizes disclosure;
  • the information is already publicly available through no fault of the Creator; or
  • disclosure is required by law.

24CUSTOMER AND MERCHANT INFORMATION

Creators must not collect, copy, sell, publish, or misuse personal information obtained through CITY XO campaigns.

Creators must not contact CITY XO customers for unrelated commercial purposes using information obtained through CITY XO.

Creators must comply with applicable privacy and data-protection requirements.

25CREATOR CONDUCT

Creators participating in the CITY XO Creator Network must behave professionally and respectfully.

CITY XO may take action where a Creator engages in conduct that materially harms:

  • another person;
  • a Merchant;
  • an Event;
  • a campaign;
  • CITY XO; or
  • the integrity of the Creator Network.

26PROHIBITED CREATOR ACTIVITY

Creators must not use the Creator Network to:

  • commit fraud;
  • misrepresent audience metrics;
  • generate fake engagement;
  • manipulate campaign attribution;
  • impersonate others;
  • publish stolen content;
  • disclose confidential information;
  • harass or threaten others;
  • bypass CITY XO campaign terms;
  • misuse customer information;
  • engage in unlawful activity; or
  • otherwise misuse CITY XO services.

27CITY XO'S RIGHT TO SUSPEND OR REMOVE A CREATOR

CITY XO may suspend, restrict, or remove a Creator from the Creator Network where reasonably necessary because of:

  • inaccurate information;
  • fraudulent activity;
  • repeated campaign failures;
  • failure to meet agreed deliverables;
  • abusive or inappropriate conduct;
  • manipulation of performance metrics;
  • violation of campaign terms;
  • violation of these Creator Terms;
  • legal or regulatory concerns; or
  • conduct that materially compromises the integrity of the Creator Network.

Where appropriate, CITY XO may provide the Creator an opportunity to respond or resolve the issue.

28CAMPAIGN CANCELLATION

A campaign may be cancelled, postponed, modified, or withdrawn because of:

  • Merchant requirements;
  • event cancellation;
  • budget changes;
  • operational issues;
  • force majeure;
  • regulatory requirements; or
  • other circumstances.

Where a Creator has already completed agreed deliverables, payment and cancellation treatment will be determined according to the applicable campaign agreement.

29NO EMPLOYMENT RELATIONSHIP

Participation in the CITY XO Creator Network does not create an employment relationship between CITY XO and the Creator.

Unless separately agreed in writing, the Creator is an independent service provider.

The Creator is responsible for their own:

  • taxes;
  • registrations;
  • professional obligations;
  • equipment;
  • production expenses; and
  • other applicable obligations.

Nothing in these Creator Terms creates a partnership, agency, employment, or joint-venture relationship between CITY XO and the Creator.

30TAXES

Creators are responsible for complying with applicable tax laws and reporting obligations relating to income received through CITY XO.

CITY XO may collect information or make deductions where required by applicable law.

Creators may be required to provide tax-related information before payment.

31COMMUNICATION

By joining the Creator Network, you agree that CITY XO may contact you regarding:

  • campaign opportunities;
  • brand collaborations;
  • events;
  • creator opportunities;
  • campaign requirements;
  • deadlines;
  • payments;
  • account matters; and
  • other Creator Network-related communications.

The communication channels may include:

  • WhatsApp;
  • phone;
  • email;
  • SMS;
  • in-platform notifications; and
  • other channels provided by CITY XO.

You may opt out of non-essential promotional communications where applicable, but essential campaign and account communications may still be sent.

32PRIVACY

Information submitted through the Creator Application and Creator Network will be handled in accordance with the CITY XO Privacy Policy.

By joining the Creator Network, you acknowledge that CITY XO may process information necessary to:

  • evaluate your application;
  • verify your creator profile;
  • contact you;
  • match you with campaigns;
  • administer campaigns;
  • process payments;
  • measure campaign performance;
  • prevent fraud;
  • maintain creator records; and
  • comply with applicable law.

33PUBLIC CREATOR PROFILE

If accepted into the Creator Network, CITY XO may create or display a creator profile containing information that is appropriate for campaign discovery and creator management.

CITY XO will not publicly disclose private contact information merely because it is provided during onboarding, except as permitted by applicable policy, consent, or law.

34NO GUARANTEE OF BRAND DEALS

Joining CITY XO does not guarantee that a Creator will receive:

  • paid collaborations;
  • free products;
  • free meals;
  • event invitations;
  • hotel stays;
  • travel opportunities;
  • recurring work; or
  • any specific commercial benefit.

Campaign selection is based on the requirements of individual opportunities.

35INFORMATION ACCURACY

You confirm that information submitted through your Creator Application is accurate to the best of your knowledge.

You agree to notify CITY XO if material information changes.

Providing materially false information may result in removal from the Creator Network.

36CHANGES TO THE CREATOR NETWORK

CITY XO may modify:

  • campaign formats;
  • creator tools;
  • application requirements;
  • verification procedures;
  • tracking systems;
  • payment processes; or
  • other Creator Network features.

Existing campaign agreements will continue to be governed by their applicable terms unless otherwise agreed or required by law.

37LIMITATION OF LIABILITY

To the maximum extent permitted by applicable law, CITY XO will not be responsible for indirect, incidental, special, or consequential losses arising from participation in the Creator Network.

Nothing in these Creator Terms excludes or limits liability that cannot legally be excluded or limited.

38INDEMNIFICATION

To the extent permitted by applicable law, you agree to indemnify CITY XO against claims, losses, liabilities, damages, and reasonable expenses arising from:

  • your breach of these Creator Terms;
  • fraudulent or misleading information supplied by you;
  • infringement caused by your content;
  • your unlawful conduct;
  • your violation of campaign requirements; or
  • your violation of another person's rights.

This provision does not apply to the extent a claim results from CITY XO's own liability that cannot legally be transferred.

39GOVERNING LAW

These Creator Terms are governed by the laws of India, subject to applicable mandatory legal protections.

40DISPUTES

Creators should first contact CITY XO to attempt to resolve disputes relating to the Creator Network.

Where a dispute cannot be resolved informally, it will be handled in accordance with applicable Indian law and the dispute-resolution mechanism specified by CITY XO, subject to any mandatory legal rights.

Jurisdiction: [Jabalpur, Madhya Pradesh / to be finalized by legal counsel]

41CHANGES TO THESE TERMS

CITY XO may update these Creator Terms from time to time.

The updated version will be made available through the CITY XO Platform or other appropriate communication channel.

Where legally required, CITY XO will provide additional notice.

42ACCEPTANCE

By submitting the CITY XO Creator Application and checking the acceptance box, you confirm that:

  1. the information you have provided is accurate to the best of your knowledge;
  2. you have read and agree to these Creator Terms;
  3. you agree to the CITY XO Privacy Policy;
  4. you understand that joining the Creator Network does not guarantee campaigns or income;
  5. you agree to comply with applicable campaign requirements;
  6. you agree to CITY XO contacting you regarding Creator Network opportunities; and
  7. you agree that campaign-specific terms may apply to individual collaborations.

CREATOR APPLICATION CHECKBOX

Required checkbox

☐ I confirm that the information provided by me is accurate, and I agree to the CITY XO Creator Network Terms & Conditions and Privacy Policy.

Optional marketing/contact checkbox

☐ I agree to receive updates from CITY XO about creator opportunities, brand collaborations, events, campaigns and other relevant opportunities via WhatsApp, phone, email and/or SMS.

CITY XO

SQ7 COMMUNICATIONS PRIVATE LIMITED

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